Custom Website and E-Commerce
Client: H.A. Kidd and Company Limited
Founded in 1924, H. A. Kidd and Company Limited is the largest manufacturer and distributor of home sewing and craft products in Canada. Their 35,000+ products are found in more than 3,000 fine fabric, craft, and department stores from coast to coast.
Developed in several stages, a website was created that allows their customers to browse their entire product catalog online. An advanced, time-saving shopping cart gives them the option of viewing and re-ordering based on their previous orders. Being able to re-order was a key feature because most of their customers created almost the same order each time, thereby saving time and reducing the chance of error.
The key to success was to seamlessly allow their product database of 10’s of thousands to be regularly in sync with the data on the web, and also create a 2-way communication which allowed the web orders to be processed directly into the H. A. Kidd mainframe system with no data entry required.